Engadget has contacted Full Circle's owner EA for more information about the layoffs. We'll update this article if we hear back.
I hadn't paid for advertising. I hadn't done any special promotion. The AI simply decided my content was the best answer to that question and served it to the user. This wasn't luck or a fluke. When I tested the same query in Perplexity, the same thing happened. My website ranked at the top of AI-generated responses, pulling in free traffic directly from AI models that millions of people now use as their primary search tool.
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